Flashback BEQ: Brand Equity Business Quiz Part 2

Posted by A BorN MoRoN On 10:42 AM

1. Which animal is a part of the Merrill Lynch logo?
2. Which principle states that 80 per cent of a company's profits must come from 20 per cent of its products?
3. Why did the Bombay Stock Exchange release 5000 balloons on 8 October, 1999?
4. With which financial giant would you associate Berkshire Hathaway?
5. What was conceived at the Bretton Woods Conference in 1944 and established in 1947 as part of the United Nations?
6. Which division of McGraw-Hill publishes financial and statistical data and background information about companies?
7. Underwriters normally place a newspaper advertisement after floating a new securities offering. What is this advertisement called?
8. If a hundred pence in the United Kingdom make a pound. What do they make in the Republic of Ireland?
9. Name the bond which pays no interest but is priced, at issue, at a discount from its redemption price.
10. Which Japanese term is used to describe an interest rate swap or cross current swap made without any profit to the offering party?

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